Disparities in medical insurance literacy—the power to search out and consider info associated to protection, choose the protection greatest suited to 1‘s circumstances and use the plan knowledgeably as soon as enrolled—disproportionately have an effect on Hispanic and Latinx communities, impairing their potential to navigate the healthcare system. Constructing on FAIR Well being‘s prior grant-funded efforts to advance medical insurance literacy amongst these communities, the FH LAUNCH Español initiative will promote FH® Client Classroom. This free cell app educates customers on medical insurance and healthcare high quality by means of an award-winning academic platform comprising articles, movies and a glossary, in addition to key sources and interactive video games to assist studying. The user-friendly app additionally hyperlinks to FAIR Well being‘s nationally acknowledged FH® Medical and Dental Price Lookup Instruments, which allow shoppers to estimate the standard prices of medical and dental procedures.
Accessible on the Apple App Store and Google Play, FH Client Classroom supplies easy accessibility to the academic supplies additionally discovered on FAIR Well being‘s shopper web site, fairhealthconsumer.org, and is obtainable in Spanish and English. The launch will happen simply after the September 15 begin of Hispanic Heritage Month.
To develop the initiative’s English- and Spanish-language academic, classroom-themed marketing campaign, FAIR Well being will make the most of culturally related messaging and numerous channels—together with digital-, organizational- and community-based outreach. The marketing campaign will goal younger adults, who usually lack expertise with medical insurance after they age out of their dad and mom’ well being plans, together with previously incarcerated people reentering society.
Marketing campaign messaging, which might be featured on social media advertisements and posts, and on promotional and academic supplies, will embody language like: “If studying about medical insurance looks like an not possible project. Obtain this App.” and “If discovering dental prices requires an intensive course. Obtain this App.”
FAIR Well being President Robin Gelburd mentioned, “We thank The New York Group Belief, an early and steadfast champion of FAIR Well being‘s consumer-facing work, for its beneficiant assist of this critically necessary initiative. The brand new grant will advance FAIR Well being‘s efforts to achieve Hispanic and Latinx communities with a culturally delicate academic marketing campaign in English and Spanish to advance medical insurance understanding and shopper empowerment.”
Irfan Hasan, Deputy Vice President for Grants at The Belief, mentioned: “The New York Group Belief is proud to assist FAIR Well being‘s efforts to broaden medical insurance literacy amongst Hispanic and Latinx populations, and improve their potential to make knowledgeable choices about their care and protection.”
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About FAIR Well being
FAIR Well being is a nationwide, unbiased nonprofit group that qualifies as a public charity underneath part 501(c)(3) of the federal tax code. It’s devoted to bringing transparency to healthcare prices and medical insurance info by means of information merchandise, shopper sources and well being methods analysis assist. FAIR Well being possesses the nation‘s largest assortment of personal healthcare claims information, which incorporates over 34 billion declare data and is rising at a price of over 2 billion declare data a 12 months. FAIR Well being licenses its privately billed information and information merchandise—together with benchmark modules, information visualizations, customized analytics and market indices—to industrial insurers and self-insurers, employers, suppliers, hospitals and healthcare methods, authorities companies, researchers and others. Licensed by the Facilities for Medicare & Medicaid Companies (CMS) as a nationwide Certified Entity, FAIR Well being additionally receives information representing the expertise of all people enrolled in conventional Medicare Elements A, B and D; FAIR Well being consists of among the many non-public claims information in its database, information on Medicare Benefit enrollees. FAIR Well being can produce insightful analytic stories and information merchandise based mostly on mixed Medicare and industrial claims information for presidency, suppliers, payors and different licensed customers. FAIR Well being‘s methods for processing and storing protected well being info have earned HITRUST CSF certification and achieved AICPA SOC 2 compliance by assembly the rigorous information safety necessities of those requirements. As a testomony to the reliability and objectivity of FAIR Well being information, the info have been integrated in statutes and rules across the nation and designated because the official, impartial information supply for a wide range of state well being applications, together with staff‘ compensation and private harm safety (PIP) applications. FAIR Well being information function an official reference level in assist of sure state stability billing legal guidelines that shield shoppers in opposition to payments for shock out-of-network and emergency providers. FAIR Well being additionally makes use of its database to energy a free shopper web site out there in English and Spanish, which allows shoppers to estimate and plan for his or her healthcare expenditures and provides a wealthy academic platform on medical insurance. An English/Spanish cell app provides the identical academic platform in a concise format and hyperlinks to the fee estimation instruments. The web site has been honored by the White Home Summit on Good Disclosure, the Company for Healthcare Analysis and High quality (AHRQ), URAC, the eHealthcare Management Awards, appPicker, Worker Profit Information and Kiplinger‘s Private Finance. FAIR Well being additionally is known as a prime useful resource for sufferers in Dr. Marty Makary‘s guide The Worth We Pay: What Broke American Well being Care—and Easy methods to Repair It and Dr. Elisabeth Rosenthal‘s guide An American Illness: How Healthcare Grew to become Massive Enterprise and How You Can Take It Again. For extra info on FAIR Well being, go to fairhealth.org.
Senior Director, Advertising, Outreach and Communications
FAIR Well being
SOURCE FAIR Well being